De har nok et annet budsjett en de fleste her, men har var det full rulle på Twitter, Youtube, Facebook etc....
Fra Old Spice Guy Bids Farewell To Fans After Achieving Social Media Domination
"How did Old Spice know the right people to target in their response videos? The truth is, they didn’t. Iain Tait, who worked on the project, told Adweek, “We don’t have the answers of who the real influencers are in the world right now"
Men altså de fikk 4 millioner seere på 2 dager.
Youtube-siden: YouTube - Kanaal van OldSpice
Facebook-siden: Welkom op Facebook
Nesten 600 000 fans på den siden.
Ganske friskt og godt gjennomført.
Fra Old Spice Guy Bids Farewell To Fans After Achieving Social Media Domination
"How did Old Spice know the right people to target in their response videos? The truth is, they didn’t. Iain Tait, who worked on the project, told Adweek, “We don’t have the answers of who the real influencers are in the world right now"
Men altså de fikk 4 millioner seere på 2 dager.
Youtube-siden: YouTube - Kanaal van OldSpice
Facebook-siden: Welkom op Facebook
Nesten 600 000 fans på den siden.
Ganske friskt og godt gjennomført.